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Marketing Operations, Data Analytics & Campaign Management
Location: Bengaluru (Work from Office)
Type: Full-time | Joining: Immediate
About
Langoor, a 'born in digital era' digital marketing agency, is challenging the very way marketers make sense of digital disruption and navigate their way to Impact Business × Marketing × Brand Performance.
Going beyond the elementary impact of digital in terms of search, social, and storytelling, marketers need to understand customer journeys in digital ecosystems and make data-driven decisions based on customer behaviour, marketing insights, and business outcomes.
Driving Indian Brands into the Digital First Marketing Era with our expertise in Data × Technology × Strategic Thinking × Creative Edge, delivering agile Marketing Transformations & Brand Performance.
Details about the Role
We're looking for a Marketing Operations, Data Analytics & Campaign Management professional to own the execution, optimization, and reporting of multi-channel marketing campaigns. You'll manage campaign operations across marketing automation platforms, ensure data quality and CRM hygiene, build insightful dashboards, and collaborate with internal teams and clients to deliver high-impact marketing programs. You will be the primary owner of campaign execution, reporting accuracy, marketing operations, and process excellence across multiple concurrent projects.
What You'll Do
- Own end-to-end campaign planning, execution, and delivery across Email, SMS, WhatsApp, RCS, Landing Pages, and other digital marketing channels.
- Manage campaign setup, audience segmentation, scheduling, QA, deployment, and post-launch validation.
- Own marketing operations across Eloqua, Marketo, MoEngage, WebEngage, or similar platforms.
- Build and maintain Power BI and Excel dashboards.
- Generate weekly/monthly reports with actionable insights.
- Monitor KPIs and conduct A/B testing.
- Own CRM hygiene, lead routing, reconciliation, and data quality.
- Collaborate with marketing, creative, technology, analytics, sales, and clients.
- Support ad hoc reporting and business analysis.
- Document SOPs and drive automation opportunities.
- Ensure SLA adherence and operational excellence.
What You Bring
- Strong understanding of marketing operations and automation platforms.
- Excellent analytical and reporting skills.
- Power BI and Advanced Excel expertise.
- Strong CRM and lead lifecycle knowledge.
- Excellent stakeholder management and communication.
- Experience managing multiple concurrent marketing projects.
- Attention to detail with strong QA mindset.
- Passion for automation and process improvement.
Qualifications
- 3–6 years of experience in Marketing Operations, CRM, Campaign Management, or Marketing Analytics.
- Hands-on experience with Eloqua, Marketo, MoEngage, WebEngage, or similar.
- Advanced Excel and Power BI.
- CRM experience (Dynamics 365, Salesforce, or equivalent).
- Experience with campaign analytics and multi-channel marketing.
- Basic SQL preferred.
- Strong communication and project coordination skills.
